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Beyond the screen: visualizing visits to a website as an experience in physical space

University of Hertfordshire, Hatfield, UK, m.hohl{at}herts.ac.uk

This article describes an applied investigation into a concept of information visualization where data are not rendered as graphs, charts or diagrams on the screen but as a sensual experience beyond the screen in physical space. It introduces predecessors such as calm technologies and ambient displays among a number of poetic and applied examples from related backgrounds to establish the context and relevance for communication design and graphic design, and presents a current research undertaking in which the social activity of visiting a website is visualized in multiple sensorial modalities in real-time in the form of a kinetic and sensual display.

Key Words: ambient displays • awareness displays • calm technology • emotional design • information visualization • non-visual multimodal visualization • presence indication • user experience

Visual Communication, Vol. 8, No. 3, 273-284 (2009)
DOI: 10.1177/1470357209106469


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